Showing posts with label kindle books. Show all posts
Showing posts with label kindle books. Show all posts

Thursday, September 07, 2017

Marketing your books - BookBot

Hi

There are exciting things happening with Facebook. Recently, they've launched a new product called a Chatbot. It's eary days yet, but the results people are getting are very positive.


What Is a Bot?
"Bot" is a generalized term used to describe any software that automates a task. Chatbots, which anyone can now build into Facebook Messenger, automate conversation -- at least the beginning stages of it."  

https://blog.hubspot.com/marketing/facebook-bots-guide

Authors are getting great results from BookBot Bob.


How does it work?

Bob is a new promo tool with a difference. It does not ask subscribers for an email address. Bob sends readers info about free blurbs + links, and Bookbot Bill sends info about discounted book blurbs + links, both right in Facebook Messenger. Readers decide which genres they want and the boys send them a book in each category. As simple as that. To sign up and check out Bob and Bill’s titles, go to the Bookbot Bob home page and click on the red rectangle that says “Hi Bob!”
FYI, Bob just added an email function for readers who wish to receive discounted pre-order books.
You fill in the form and pay the small amount to book your slot or alternatively, you can support the crowdfunding campaign and get free promos forever.

BOOK BOT IS NOW CLOSED.





Saturday, January 07, 2017

Saying goodbye to permafree or 70% royalty.

Hi All

I've just read this blog and though some of you may be interested in this post.

https://anaspoke.com/2016/10/31/saying-goodbye-to-permafree-or-the-70-royalty-or-both/

Saying goodbye to permafree. Or the 70% royalty. Or both.



Sometimes I feel like Sisyphus
Promoting and marketing
Only to see my sales tumble
The watched pot may never boil, but whenever I take my eyes off the sales charts for a few weeks, the algorithms bury my books in the bottomless pit of the millions of unknown titles. Even worse, when I run back to the kitchen and fan the flames with marketing, the download peaks last only a day or two. Just look at the Exhibit A:
free-downloads-in-october
Fyi, the companies responsible for the peaks you’re seeing are as follows:
5 October – I don’t know whom to thank for the 367 downloads as I’d applied for a number of free services and apparently got picked up by somebody without confirmation.
24 October – BookHippo featured author, 102 downloads for FREE.
25 October – BKNights with 226 downloads for $11.
29 October – My Book Cave with 117 downloads for FREE.
As you can see, the “normal” downloads between promotions are just 3-5 books per day. What makes this even more frustrating is that I’m trying to give the first book away FOR FREE. Not only that, the permafree strategy has been in place since May, and yet instead of the snowball effect, what I have is that proverbial boulder, freefalling back to zero the moment I stop pushing. Wait, it gets worse. I jumped into permafree hoping for 2% “buy-through” of the second book, but so far it’s been less than 1% with the second book priced at $2.99. And for whatever reason, my KENP pages for Indiot have completely disappeared. Here is the Exhibit B for the same time period:
paid-sales-in-october-2016
This sucks big time, which means that I need to do something about it. Considering that I don’t want to “write to the market” or go on yet another cover redesign go-round, I’ve decided to change my pricing strategy. Radically. Like, smash it into pieces. Here are the two strategies I’m considering:
  1. Make both books $0.99 and available only through Kindle Select. Promote both with paid ads.
  2. Keep Shizzle, Inc as permafree and make Indiot $0.99 and promote only Shizzle, Inc as a freebie.
  3. Make both books free. Well, not really, but what the hell, how do I get Isa to go viral? She is destined for the big screen. I’m even more convinced of that having just suffered through “No Stranger Than Love.”
I’m thinking of trying both strategies 1&2 in stages. For starters, I am about to run a Countdown Deal on Indiot, before I make it perma-$0.99. Then after a month or so, make Shizzle, Inc $0.99 as well. Wait another month. Finish the third book. Send it to a hundred literary agents. Give up on Isa and write something along the lines of “How To Sell A Ton Of Books Without Really Trying.” That has worked for some.
If anyone has any better ideas, I’m all ears. Thank you in advance.

I don't feel making your book free on Zon Select really does anything for your overall sales. Sure you get a surge in downloads but afterwards your book goes back to "normal" - you plummet to where your were before.
I'm trying Instafreebie and seeing some results in subscribers. I'll let you know if it makes any long term difference in sales when I launch my next thriller.
What are your thoughts on this?

Sunday, May 08, 2016

Proofreader not doing the job you want? Ginger.

Hi

I've been trialing Ginger Proofreader and grammar checker. I'm still using the free version. 

It did find a number of missed words and words like 'other' which should have been 'another' 'into' which should have been 'in'. Also, it found where I had typed grey instead of gray (US spelling). So, I would say that 50% of the time it was great. The rest of the time, Ginger was highlighting words or sentences that were already correct and suggesting new variations that were wrong.

I'll continue to use the basic free version for as long as I can but I'll not be buying the software anytime soon as I feel it still needs work by the developers.

I did read that a blogger purchased a basic version of Ginger for $30 which I will consider if it's still on offer. I couldn't find this offer so I'll stick with the free version for now. 

Here's the link if you want to try it out yourself:

http://www.gingersoftware.com/grammarcheck#.Vy_qsTB96Uk

Tuesday, March 08, 2016

Interview with Paula Shene - Children's writer.

Paula, an amazing children's writer, was kind enough to give me some time to interview her.


Tell us about you as a person. What makes you, you.
I am a strong willed determined personality that from childhood has stood up for the underdog even taking on authority figures such as nuns, to defend others. It has taken many years for me to learn to listen before acting and have accomplished that more so in my own defense but, still get somewhat out of control if dealing with someone else's defense.


Did your latest project take a lot of research?         
The stories I am getting ready to write, all but one have a basis in occurrences that happened in the past six months.
Another one has had lots of research into pre-historic time in the Scotland area, but it will be a one off from my YA series that has been hanging fire for the second installment because of health problems that have dogged us for close to two years.


What's the story behind your latest book?
I write mostly, not exclusively, children's stories or novelettes. My adult stories are short stories. I normally have several going at the same time. I do that with reading as well. I have a short attention span and for that I will read a chapter or two and the same with the stories. 
Although, some of my kid's stories I sit down and start writing, and when I'm done I stop. And, the story is not usually the one I envisioned. I also tend to mull the story lines over in my mind with mental corrections before starting, but the only story I was able to complete in my mind was Mason and The Rainbow Bridge. That conclusion was set as the dog’s passing was the point. It is yet to be put in a solo story with pictures.  Maybe this year. The print copy without my illustrator’s pictures is in The Rain Cloud’s Gift, one for The Peacock Writers Presents for children’s charities.
My stories start out benign, but usually end up with a moral point - I started one on Pixies and it ended up on prejudice.


Anything you find particularly challenging in your writing?
The time to actually put the stories swirling in my brain onto the keyboard. I write much faster on keyboard than with pen/pencil/paper and also find anything I commit to paper in that mode, stays mostly on the paper and does not translate into my finished copy theme.
I allow my characters free rein, finding I am not boxed in when done. I do start with themes but where it takes me, I am as surprised as my readers.


Do you have anything specific that you want to say to your readers?
My readers are children and some adults that relate to the whimsical world of childhood where learning is a serious but yet a fun and wacky time. Children had a wry sense of humor and if we adults are able to hang onto that, the world is a marvelous adventure.


Any final thoughts?
Each job, each decision I’ve made in my life has led me to this time where I spend my hours during leisure time, writing.  Nothing in life is wasted if you understand that each step brings your story towards its conclusion.
I hope that all my readers understand that their story also is woven into the larger fabric of time and that when their story ends, others around them understand it was a story well told.

Where can readers find you on the web?

My latest book:

Digging Bones (The Chronicles of the K-9 Boys and Girls on Locus Street) (Volume 2)